Windows Phone Ad Network Review part 2

This is part 2 of Ad Network review for Windows Phone platform. Revenue/eCPM numbers for last month (30 days) for these games.

See Part 1 here

Microsoft Pubcenter

pubcenter
Smaato Ad
smaato
Vserv Mobi
vserv

Google Admob

admob

Posted in Uncategorized

Super Polygon for Android and iOS

After a major update to Super Polygon on Windows Phone 8 and Windows 8.1, Super Polygon is now available on Android and iOS. With Super Octagon, Hexagon, Pentagon, Square and Shape Shifting Polygon modes, 4 Visual themes, 3 Visual effects, 6 original Sound tracks and new poly patterns. Free to play with some in-app purchases.

Download from iTunes App Store

Download from Google Play Store 

Download from Windows Phone Store

Download from Windows Store

spu5-octa spu5-hexa spu5-penta2

Tagged with:
Posted in Android, iOS, Windows 8, Windows Phone

Air Soccer Fever – released on iOS

A very big milestone for me. My first game for iOS has been released. Air Soccer Fever, already a hit game on Windows Store and Google Play (4 million downloads) is now also available on AppStore  with true cross-platform online multiplayer gameplay. Play Air Soccer Fever for FREE on iPhone, iPad and iPodTouch.

Let the multiplayer battles begin.

App_Store_Badge_135x40_Master_062012

Tile512

Tagged with:
Posted in iOS

Air Soccer Fever – big update

1024x500promo

Air Soccer Fever was first implemented in XNA/MonoGame for Windows Phone 7. I took the plunge and ported Air Soccer Fever to Unity3D engine. This helped with releasing a great update for Windows Phone 8, Windows 8.1, Android and iOS.

Tile512

Play realtime online multiplayer soccer with anyone in the world. Currently at 4.5 million downloads across Windows Phone, Windows 8 and Android and thousands of players playing online.

DOWNLOAD FOR WINDOWS PHONE 8

DOWNLOAD FOR WINDOWS 8.1

DOWNLOAD FOR GOOGLE PLAY ANDROID

DOWNLOAD FOR ITUNES IOS 

Read more ›

Tagged with:
Posted in Uncategorized

Super Polygon v1.5 released

Released an awesome update for Super Polygon – v1.5 for Windows Phone 8 and Windows 8.1

  • 1 new level – Hyper Polygoner
  • 2 new music tracks
  • brand new menu UI
  • brand new leaderboards
  • performance improvements
  • Now a universal app – in-app-purchase will be shared between WP8 and WIn8.1

promowxga800

SP-spike

Tagged with:
Posted in Windows Phone

Windows Phone Ad Networks Review

As Indie devs, our apps/games need to be making some money. For those of us who have full time jobs, the revenue should at least cover the development costs. The Ad network market on Windows Phone 8 is limited and unreliable. Here are some numbers from my apps and my rant at the end :)

Banner Ads

  • Microsoft Pubcenter
    • Fill Rate: 25% to 35%
    • eCPM: $0.40 to $1.50
  • Google Admob
    • Fill Rate: 60% to 80%
    • eCPM: $0.02 t0 $0.10
  • Smaato
    • Fill Rate: 48%
    • eCPM: $0.04
  • Vserv
    • Fill Rate: 60% to 70%
    • eCPM: $0.30 to $0.50

Interstitial Ads

  • Google Admob
    • Fill Rate: 25%
    • eCPM: $0.36
  • Smaato
    • Fill Rate: 65%
    • eCPM: $0.38
  • Vserv
    • Fill Rate: 60% to 70%
    • eCPM: $0.35

Observations

In the Banner Ad area, Pubcenter is the BEST option so far. Yes fill rates are low but revenue is not bad. Admob and Smaato have a horrible eCPM but they are a good backfill option. Vserv is OK but it has no inventory in US – some europe and south america inventory. They do limit the revenue for no reason. (more on that later). And when everything else fails, you can go to AdDuplex for cross-promotion.

Whats strange is that I have “Air Soccer Fever” on Google Play as well using Admob. It  has a far better fillrate and eCPM than Admob on Windows Phone.

The good thing is Microsoft finally made the AdMediation system available so we can utilize several ad networks and change % usage without having to re-submit an app update. It would be great IF they would allow for extension of the control so we can add new ad providers in there (Vserv)

In the Interstitial area, the three options I use are similar in eCPM.. but severely lacking in inventory in different regions. So you have to analyze and then utilize the network per region. making money is hard :) Still the interstitial eCPM is lower than the Pubcenter’s banner ads which is a shame. Now if Microsoft will just pull its act together and release a direly missing update to pubcenter, it will make all of us happy who are getting jerked around by all these other ad networks.

  • Pubcenter Inetrstitial Image Ads
  • Pubcenter Video Ads

I am not sure whats the issue there.. Windows Phone 8 is more than capable to show Inetrstitials and Video ads. Yes they announced it for Windows 10 Mobile but come on already!!

AND Yes… I have crossed 4 million downloads on Windows Phone.

4mil

Posted in Windows Phone

Featured by Nokia Conversations

Feels really good to get acknowledged :) Pretty stoked about it.

My games were featured by Microsoft / Nokia Conversation team.

My dev story was featured by Channel 9. Watch video!

Microsoft Tech Evangelist Shahid also featured my games on his blog.

dc-logo-games-small-800

On windows phone, I just crossed 3.5 million downloads :)

3-5mil

Posted in Uncategorized
Blog Stats
  • 124,871 hits

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 349 other followers

Follow

Get every new post delivered to your Inbox.

Join 349 other followers